Kubera ko imashini z’amafarasi zigenda zirushiriza kugaragara mu bibanza vy’ukwinezereza vyo mu muryango, amazu y’ubudandaji, n’ibibanza vy’imikino, kenshi ndabaza nimba vy’ukuri bitanga inyungu nyinshi. Uvuye mu kubona kw’umukoresha, ikibazo nyaco ni co coroshe: iyo mashini yoba ishobora gutanga amafaranga agumaho, kandi izofata igihe kingana iki kugira ngo isubire gutanga amahera?
Hashingiwe ku makuru y’ibikorwa yatanzwe n’abagurisha n’amakuru y’abakoresha, inyishu ni, muri make, ego - gusa iyo umuguzi atahura ingene yosuzuma imashini, inyungu yayo, n’ibidukikije. Ibi bikurikira ni isesengura ry’ido n’ido.
Ni kuki amarushanwa y’amafarasi ariko ari ishoramari ryiza?
Baremesha umwanya wo gukina n’ugukina umugwi.
Imikino y’amarushanwa y’amafarasi iteguwe n’imikino y’abakinyi benshi ku rugero rwayo. Imashini nyinshi zishigikira abakinyi 4 gushika kuri 10, umugwi wose ukina mu minota 3 canke 6, bivanye n’ingene urukino rushingwa.
Uko abakinyi bamara igihe kirekire, ni ko n’amahera yinjizwa ari menshi cane:
Abakoresha bavuga ko igihe co kuba 18% kija kuri 30% ugereranyije n’imikino ya videwo imwe.
Amamashini afise uburyo bwo gutera amahera menshi abona ko 20-45% vy’abantu basubiramwo ibintu bisubirwamwo ku rugendo, cane cane mu masaha y’imbere.
Gusura abantu mu buryo burambuye bituma habaho inyungu nyinshi ku musi n’imiduga idahinduka.
Bakwegera abantu benshi cane .
Ubutandukanye n’imikino yihuta, imikino y’amafarasi y’amafarasi iraryoshe ku bantu bakuze, abakiri bato, n’imiryango. Ingingo - gukora n’amahirwe bituma urukino rworoha gutora, mbere no ku bakinyi batamenyereye imikino ya scade.
Dushingiye ku makuru nyayo y'umukoresha:
Abakinyi bakuze ni 55% gushika kuri 65% vy’imikino yose y’imikino.
Imigwi y'imiryango itanga 40% vy'isonga - amafaranga y'inyungu.
Ubwo butandukanye bw’imyaka buragabanya uguhinduka kw’inyungu hagati y’amatariki atandukanye n’ibihe bitandukanye.
Bashobora gutanga inyungu ihamye ataco bimaze ku rwego rwo hejuru canke ruvuye ku - amasaha.
Imikino y'imbere y'igihe - imikino isanzwe ikora neza cane ku mugoroba no ku mpera z'indwi. Ku rundi ruhande, imikino y’amarushanwa y’amafarasi, yerekana igikorwa gikomeye kuruta.
Ivyiyumviro vy'ibikorwa vyerekana:
Umugabane w'amafaranga y'isaha y'imbohe: 60%
Off- Umugabane w'amafaranga y'isaha: 40%
Igiharuro gifise uburinganire bwinshi gituma ubuhanuzi bworoha, ivyo bikaba ari ngirakamaro ku gihe kirekire ROI ROI.
Ivy'ugusubizwa kw'amafaranga y'ukuri n'ugusubiramwo ishoramari
Kugira ngo menye nimba imashini y’amafarasi y’amafarasi “ari ngirakamaro”, nokwihweza ibintu bitatu: igiciro co kugura, amafaranga yinjira ku musi, n’ibisabwa vyo gusanasana.
Ibiciro vy'intango n'Igice
Amamashini asanzwe y’amafarasi y’amafarasi agwa mu mice ikurikira:
Mid - Rya: $4.800 gushika ku madolari 7.500
Amashini nini y’abakinyi benshi: amadolari 8.000 gushika ku madolari 12.000
Abakoresha bashiramwo amashini mu bibanza vy’ubudandaji canke mu bibanza vyo kwidagadurira mu nzu, bavuga ko ibiciro vyo gushiramwo, harimwo no kuzana, gupima, no gutegura ahantu, biva ku madolari 150 gushika ku madolari 400.
Imyaka y'umusi ku musi
Dukurikije ubushakashatsi bw’abakoresha n’amakuru y’abaguzi muri Aziya, Uburasirazuba bwo Hagati be na Amerika y’Uburaruko, amafaranga rusangi y’amahera ni aya:
| Ubwoko bw'aho hantu | Aveily Plays | Igiciro c'Itike | Amaganzu y'Imisi Mikuru |
|---|---|---|---|
| ibigo | 90–140 | $1–$1.50 | $90–$210 |
| FECs | 110–170 | $1 | $110–$170 |
| Uturere | 150–250 | $1–$2 | $150–$380 |
Ku bakoresha benshi, igiciro c’agaciro ni amadolari 100 gushika ku madolari 160 ku musi, twiyumvira ko ibirenge vy’ibirenge biringaniye.
Ivyokurya vy'umwaka n'ivy'umwaka
Gukoresha uburyo bwa misi yose bw'ubukomezi:
Inyungu z'umusi ku musi: $120
Inyungu z'ukwezi: $3.600
Inyungu z'umwaka: amadolari 43.200
Naho iyo mashini yatangajwe cane (amadolari 90 ku musi), iyo mashini yoshobora gutanga amadolari nka 2.700 ku kwezi.
Ibiciro vy'akazi n'ugukomeza
Amamashini y’amafarasi y’amafarasi arafise amahera make cane yo gusanasana kuko ubuhinga bwavyo bworoshe kuruta ubw’ibikoresho vy’imodoka canke ibikoresho vya VR.
Ibiciro bisanzwe ku kwezi birimwo:
Ibishoboka + Ibice: $20-60
Amashanyarazi: $15-25
Gucungera rusangi: Nk’amadolari 20
Ibiciro vyose vy’ukwezi biri munsi y’amadolari 100.
Ivyo birahenda cane kuruta imikino y’amarushanwa y’amasiganwa, ikaba igura amadolari 150 n’amadolari 300 ku kwezi kugira ngo ibeho.
Harura inyungu ku bijanye n'ishoramari ry'amamashini y'imikino y'amafarasi
Gusubira ku vyo gushiramwo amahera (ROI) birahambaye cane kuruta urutonde rw’ibintu vyose. Aha niho ibiharuro vy’ukuri.
Gusubira ku rupapuro rw'ishoramari
Uburyo bworoshe kandi bworoshe {{0}ba- Gukoresha uburyo bwo kubara ROI:
ROI=(Inyungu y'Uburundi ÷ Igiciro cose) × 100
Reka twiyumvire ikintu nyaco - Isi:
Igiciro c'imashini: amadolari 8.000
Amafaranga y'Imisi Mikuru y'Imisi Mikuru: $120
Amafaranga y'ukwezi: $3.600
Amafaranga y'ukwezi: $80
Inyungu y'ukwezi: $3.520
Igihe co gusubizaho amafaranga
Igihe co kwishura=Igiciro cose ÷ inyungu y'ukwezi
= $8,000 ÷ $3,520
≈ amezi 2,3
Naho igikorwa c’iyo mashini coshika kuri 60% gusa c’urugero rwawo vyitezwe, igihe co kwishura kiracari nk’amezi 4-5.
Dushingiye ku raporo z’abakoresha, amashini menshi y’amarushanwa y’amafarasi arashobora gusubira gushiramwo ibiciro vyayo mu mezi 3{1}}6, bikaba bituma mu mashini zikura vuba cane mw’isoko ry’ibarabara.
Ni ryari amahera menshi cane- kugira ngo ashire amahera mu mashini y’imikino y’amafarasi?
Ibibanza bifise uruja n'uruza rwinshi
Amaduka manini y’ibikoresho, amaduka manini manini, ibibanza vy’ukwinezereza vy’umuryango, n’ibibanza vy’abagenzi bikunda gusumba amaduka matomato. Ivyo bibanza bishika:
150-250+ gukina ku musi
25% gushika kuri 40% ku mwanya wa kane-bare- iterambere ry'inyungu
Izo mashini zipima neza mu bice bifise uruja n’uruza rwinshi.
Ishirahamwe ryibanze ku kwisamaza umuryango n'imigwi .
Imiryango ni yo ituma umuntu aronka amahera. Nimba ahantu hawe hasanzwe hakwegera imiryango, amashini y’amafarasi y’amafarasi ashobora gutanga inyungu nziza kuva ku musi wa mbere.
Abakoresha bariko bararondera amashini afise amahera make yo gutorera umuti ingorane n’amahera make.
Udakunze ukuri canke ibintu bigendagenda, imikino y’amafarasi y’amafarasi yirinda ibi bikurikira:
Moteri zizimvye
Ivyuma vy'ubuhinga bwa none
Ivyagezwe vyinshi vy'ubuhinga bwa none
Ivyo bituma igiciro cose c’ubutunzi kiguma ari gito kandi gishobora gutegekanirwa.
mu gusozera
Hashingiwe ku nyungu, ibiciro vy’ibikorwa, n’amakuru nyayo ya ROI, amashini y’amafarasi y’amafarasi agereranya ishoramari ryiza ku bucuruzi bwinshi. Bakwegeranya abakinyi benshi b’imyaka yose, baremesha umwanya wo gukina, bakora neza mu gihe c’isonga n’inyuma y’aho -bapeak, n’ibiciro vyo gusubiramwo mu mezi 3-6.
Ku bakoresha barondera amashini atanga amafaranga adahinduka, ROI ishobora gupimwa, n’ibiciro vy’ugutunganywa bike, imikino y’amafarasi y’amafarasi iracari imwe mu nzira zishobora kwizigirwa cane mw’isoko ry’ubu.
