Ivyinjira mu bibanza vy’imyidagaduro vy’umuryango biriko birahinduka. Imikino y’amahera y’agaciro irabandanya gukora neza, ariko imikino mishasha y’urukino rw’urusimbi- uburyo bwo gukina ruriko ruramenyekana cane kubera ubuhinga bwayo bwo gukorana n’abandi, inzinguzingu ndende zo gukina, n’ibiciro vy’inyungu nyinshi. Mu gusuzuma amakuru y’ibikorwa vy’ukwezi n’amakuru y’abakoresha, naraje gutahura igituma ibibanza vyinshi vy’ukwinezereza vy’umuryango bibona ko izo mashini ari zo zishobora gutuma umuntu agira amahera menshi mu myaka iri imbere.
Aha hepfo hariho isesengura ry’igituma imikino y’urukino rw’urusimbi ruba ruryoshe cane mu vy’ubutunzi be n’insobanuro y’igituma bishobora kuba igice nyamukuru c’akarorero k’inyungu za FEC.
Ni insobanuro iyihe y’imikino y’urusimbi muri iki gihe?
Bakoresha ubushobozi n’ingene bobikora, aho kwizigira gusa amahirwe.
Imikino yo gutera amahera yo muri iki gihe ntiriko irakina urusimbi. Bakoresha ibishoboka- bishingiye ku vyo umuntu abona bifatanijwe n’ibishoboka, kwiyongera, canke amahitamwo y’ingene ingamba zikora. Abakinyi bahitamwo uburyo bwo guhitamwo, bagaca babona ibintu, hanyuma bagategereza igisubizo. Ivyo bihimba vy’umubiri biva ku gusuzuma ingorane, atari ku mahera nyayo.
Ivyuma bisa n'ivyo:
Imyambaro y'amarushanwa y'amafarasi
Kuroba- imashini zo gucuruza
Ivyo gusunika ibice vy'ibice n'ibikoresho vyo kugwira
Imeza y'iterambere ry'abakinyi benshi
Ico ciciro kiriko kirakura cane kuko gikwegera abakinyi basanzwe n’abazi utuntu n’utundi.
Bashobora kwagura umwanya w'urukino
Igihe c’umukino ni kimwe mu bimenyetso bikomeye cane vy’ugutegekanya inyungu. Imikino y’ama-arcade ishingiye ku nzira ifata abakinyi igihe kirekire ugereranyije n’amamashini atanga ibisubizo vy’ubu.
Amakuru y'umukoresha yerekana:
Igihe co gukora: iminota 3,5-6
Umubare w'ugusubiramwo imikino ku kiganiro: 2-4 rounds
Ibiganiro vy’imigwi y’abantu benshi bimara iminota 12-18.
Igihe kirekire c’umukino gihindura amahera menshi ku mukinyi ku mukinyi.
Ni kuki iyo mikino iba - Isoko ry’inyungu?
Abakinyi barasubira inyuma kenshi mu bikorwa vy’ibishoboka- bishingiye ku mikino.
Kimwe mu vyiza vyayo nyamukuru biri mu bwenge "busubira". Iyo abakinyi bumva ko bacitse intege cane canke bari hafi kugira ngo bashike ku mpembo y’abantu benshi, kenshi basubira gutangura urukino ku rugendo rumwe.
Amakuru ava mu kibanza co gushora ibifungurwa hagati yerekana:
Igitigiri c’imikino yo gusubiramwo ni 28% gushika kuri 45% kuruta imikino ya videwo ya kera.
Mu bakuze bakoresha imashini zishoboka- ishingiye ku mashini, ibiharuro vy’ugusubiramwo vyariyongereyeko 15% gushika kuri 22%.
60% vy’abakinyi bakina mu minota irenga 5 basubira mu rukino mu misi 14.
Amakuru yerekana urugero rworoshe: uburyo bwo gukora- uburyo buraryoshe cane ku bakinyi kuruta uburyo bwo gukora.
Abakuze baragira uruhara cane kandi barakoresha amahera menshi kuruta abana.
Amakuru yerekeye igitigiri c’abantu ni ikintu gihambaye. Imikino y’urusimbi{1}} Imikino iraryoshe cane ku bantu bakuze kuruta imikino ya kera yo kwishura.
Amakuru y'ubu:
Abakinyi bakuze ni 50% gushika kuri 70% vy’umukino wose.
Abakinyi b’abakuze bamara incuro 1,8 ku rugendo kuruta abakinyi bakiri bato.
Abakinyi bafise imyaka 21 gushika kuri 40 ni bo bafise igitigiri kinini co gusubiramwo.
Ivyumba vy’imyidagaduro vy’umuryango birondera kwagura abakiriya bavyo bakuze bizigira cane izo mashini kubera ko abakiriya bakuze batanga isoko ry’amahera ridahinduka.
Imikino yo gutera amahema y'abakinyi benshi irema ugukoresha umugwi
Amashini y’imikino y’abakinyi benshi (nk’ameza y’amarushanwa y’amafarasi canke imikino y’ugutera imbere kw’abakinyi benshi) itanga amafaranga menshi mu masaha y’ijoro.
Amakuru y'inyifato y'umugwi:
6-8 imbonerahamwe z’abakinyi zitanga amahera incuro 3-5 kuruta imashini z’abakinyi umwe.
41% vy’amahera yose y’impera y’umusi ava mu biganiro vy’imigwi.
Abakinyi b’umugwi bamara 22% gushika kuri 34% ku 34% ku mashini y’imikino y’ibishoboka.
Ivyo ni bimwe mu bimenyetso bikomeye cane vyerekana ko urusimbi rugenda ruhinduka ikintu nyamukuru.
Ivyiza vy'amahera ugereranyije n'ibindi bice vy'imikino ya arcade
Amafaranga menshi ku metero kare
Ubushobozi bw’ahantu ni bwo buhambaye cane mu gutegura ibigo vy’Imyidagaduro (FECs). Gukina imikino y’umupira w’amaguru mu buryo buhoraho mu buryo buhoraho kuruta ubundi bwoko bwinshi bw’imikino mu bijanye n’amahera yinjira ku metero kare.
Mu bibanza vyinshi:
Ubushobozi bw’ibishoboka- Imikino: $350 gushika ku madolari 650 ku metero kare ku kwezi.
Igiciro c’ugucungurwa ku rugero: amadolari 180-350 ku metero kare.
Imikino ya videwo nziza: amadolari 70-150 ku metero kare.
Ico kinogo kirasigura igituma ikibanza c'ibibanza vy'ibibanza vy'uburaro bikunda izo mashini.
Amafaranga yinjira mu kwezi yerekana ko hariho ikintu gikomeye kuruta.
Amashini amwe amwe aratera imbere mu mpera z’imishamvu hanyuma agaca atera cane mu misi y’indwi. Ku rundi ruhande, imikino yo gukina ifise ubushobozi bwo gutanga amakuru buhoro buhoro kandi idahinduka kubera ko abantu bakuze bakina imikino kenshi.
Amakuru y'umukoresha w'icigwa ca mbere ku Q1-Q3:
Amafaranga yinjira ku kwezi ku mashini: amadolari 2.800 gushika ku madolari 6.500
Igitigiri c'imisi y'indwi: 18% gusa–26%
Iterambere ry’indwi: 40% gushika kuri 60%.
Ugushikama ni kimwe mu bituma abashoramari babona ko izo mashini zidafise ingorane nyinshi.
Ivyiza biva mu vyo gushiramwo amahera kuruta amashini menshi ya FEC
Imashini nyinshi zo gukina zigura amadolari hagati y’amadolari 5.000 n’amadolari 11.000. Kubera inyungu nyinshi, igihe co kwishura ni gito cane.
ROI isanzwe:
High- ibibanza vyo kwidagadurira mu rugo: amezi 3-6
Ibibanza vy'inzira y'inzira: amezi 6-9
Mu masoko akomeye, hejuru- ibigereranyo vy’imikino y’abakinyi benshi birashobora gushika ku nyungu ku bijanye n’ishoramari mu mezi 2-3.
Iyi nkuru ya ROI ihuye n’intumbero benshi mu bakoresha barondera igihe bagura canke bagahindura ibikorwa vyabo vyo gukina.
Igituma bashobora kuba ari bo bazoba ari bo bazoba ari bo bakurikira amafaranga akurikira .
Ibarabara ry'abakinyi bihuye n'inyungu
Hashingiwe ku makuru y’ugukorana (igihe co gutonyanga, ugusubiramwo, amafaranga akoreshwa, gukina multimece benshi), izo mashini ziguma zirusha imikino myinshi ya kera.
Inyifato z'abakinyi:
Ibirori biremvye
Ikoranabuhanga
Gusura ugusubirayo bishobora gutegekanirwa
Kwongerekana kw’amahera akuze
Ivyo bigereranyo bihuye n’akarorero k’amahera ibigo vy’imyidagaduro vy’umuryango vyizigira ku bijanye n’iterambere riramvye.
Bahuye n’uburyo bushasha bwo gukora ubucuruzi bwa FEC.
Ivyumba vy’imyidagaduro vy’umuryango vyo muri iki gihe biriko biratera imbere mu nzira zikurikira:
Igihe kirekire c'abaguzi baba
Ivyitegererezo vy'imyidagaduro bikomeye
Uburyo bwo gutanga inguzanyo
Imiryango n'abakuze bivanga .
Imikino y’urusimbi- mistyle irahuye n’ivyo bigereranyo vyose, cane cane mu bibanza vyagenewe kwongerera abantu benshi mu nzira y’amaguru ata gutanga urusimbi.
Ni ivy’inyongera ku mikino iriho, si ugusubirira.
Iyindi mpamvu yo gutuma imikino y’urusimbi irushiriza gukundwa ni uko idatuma amafaranga yinjira mu zindi mashini arushirizaho. Bakwegeranya imigwi itandukanye y’abaguzi n’imibare y’abantu, ivyo bikaba bituma baronka amahera menshi aho gusubirira amafaranga y’inyungu asanzwe ariho.
Abakoresha barabandanya gutanga raporo:
Kwongera ubushobozi bw’amamashini - imashini zarongerekanye amafaranga y’inyongera ku rugero rwa 12% gushika kuri 25%.
Nta ngaruka mbi ku nyungu z’ugucungurwa.
Ivyo bisigura ko imikino ishobora kwongera amafaranga yose.
mu gusozera
Hashingiwe ku makuru y’ibikorwa vy’ubu, uburyo bwo gukorana n’abakinyi bakuze, n’ibisubizo vya ROI, ibiharuro vy’imikino y’ubuhinga bwa none (arcade- mistyle yiteguriye kuba umugezi munini w’amahera y’ivy’imyidagaduro (FECs). Iyi mikino, ihuriza hamwe ibintu vy’ibishoboka, ingamba, n’imikino y’abakinyi benshi, igenewe gutuma umuntu aronka amahera adahinduka no kwongerera abakiriya kuguma. Ku FECs zishaka gutera imbere mu gihe gito - amafaranga yinjizwa n'igihe kirekire- igihe c'igihe c'igihe c'igihe, izo mashini zitanga akaryo gatomoye kandi gafise amakuru.
